How can companies that sell common products engage with consumers, steadily boost sales, and comprehend their preferences? For both large and small consumer packaged goods (CPG) brands, QR codes are here to save the day.

QR Code usage is higher than ever thanks to smartphone scanning capabilities and the increasing demand for touch-free interactions in recent years. Our 2023 QR Code Trends Report states that the retail and CPG sectors saw an 88% increase in QR Code production year over year. It's never too late to join in on the activity, so CPG firms should start embracing QR Codes today as a crucial tool for increasing sales and cultivating client relationships!

A backlink is a hyperlink from one website to another. Backlinks are important for SEO because they can help to improve a website's search engine ranking. When a website has more high-quality backlinks pointing to it, search engines view it as more authoritative and relevant to a particular topic.

A Short URL (Uniform Resource Locator) is a condensed version of a regular URL that directs a user to a specific webpage. Short URLs are used to save space and make it easier to share links, particularly on social media platforms where character limits are in place.